///Gluten Free Market insights

Gluten Free Market insights

  • More than half of UK consumer buy gluten free and free from products
  • 55% of consumers who purchase gluten free have not been diagnosed with an illness
  • Projected sales to reach 673 bilion by 2020
  • Retailers are dedicating space to gluten free and free from within the core categories
  • 12% of new products launched in the UK in 2016 were gluten free , this has risen from 7% in 2011
  • Gluten free sales are up 30% yoy in the UK and Ireland